Whatnot

The Rise of Live Commerce: Why Platforms Like Whatnot Are Dominating E-Commerce
Whatnot

The Rise of Live Commerce: Why Platforms Like Whatnot Are Dominating E-Commerce

Read 5 MinThe world of e-commerce is experiencing a groundbreaking shift thanks to live commerce, a lively mix of live streaming, social interaction, and instant buying. Platforms like Whatnot are leading the charge, creating a shopping experience that goes beyond the usual online store. They’re crafting immersive, community focused, real time buying adventures. This trend isn’t just a fleeting moment, it marks a significant change in how consumers engage with brands, find products, and make purchases online. In this comprehensive blog, we’ll dive into the rise of live commerce, how platforms like Whatnot operate and thrive, the tech and social elements driving their success, and how businesses can tap into this powerful channel. We’ll also showcase how Codearies supports companies in excelling in this ever evolving landscape. You can also learn how to build a live selling platform like Whatnot here What Is Live Commerce Live commerce merges live video streaming with e-commerce features, allowing sellers and brands to present products, showcase their features, answer questions, and interact with viewers in real time. Shoppers can watch, comment, ask questions, and buy featured items, all on the same platform. Unlike traditional e-commerce sites or pre recorded videos, live commerce is all about interactivity, immediacy, and social validation. Customers feel like they’re part of a community event rather than just making a purchase. This vibrant atmosphere boosts engagement, builds trust, creates urgency, and ultimately leads to higher conversion rates. Why Platforms Like Whatnot Are Leading the Charge Whatnot is shaking things up as a live auction style social commerce platform that truly showcases the potential of this innovative model. Initially launched with a focus on collectibles like trading cards, comics, toys, and sneakers, Whatnot quickly grew by fostering a genuine community driven marketplace that thrives on live streaming and real time auctions. Here are some key reasons why Whatnot stands out: This mix of vibrant social interaction, gamified shopping, and curated product discovery really resonates with younger, digitally savvy consumers. Surge in Live Commerce Globally Live commerce is making waves around the world, and it’s so much more than just Whatnot or collectibles. The global market is booming, fueled by several key factors: Live commerce is projected to generate trillions globally and capture a significant slice of the digital retail pie. How Live Commerce Transforms the Customer Journey In contrast to traditional e-commerce, which often feels passive with limited interaction, live commerce shakes things up by offering: This unique blend of commerce and content leads to longer viewing times, more frequent purchases, and higher order values. Opportunities for Businesses in Live Commerce Many brands have experienced a 20 to 30 percent increase in conversion rates compared to traditional online stores by embracing live commerce. Challenges and Considerations in Live Commerce Navigating these challenges can lead to significant rewards in customer loyalty and a unique competitive edge. How Codearies Helps You Win in Live Commerce At Codearies, we’re all about helping brands and sellers ride the wave of live commerce’s incredible growth with our mix of strategic, technical, and creative know how. Here’s what we bring to the table: Join forces with Codearies to supercharge your live commerce journey, capturing customers and boosting sales through unforgettable, authentic, and scalable digital experiences. Frequently Asked Questions Q1: What sets Whatnot apart from other live commerce platforms? Whatnot stands out by emphasizing community driven live auctions for collectibles, fostering deep social interactions and trust systems that create fast paced, enjoyable experiences. Q2: Can Codearies assist small sellers in launching on live commerce platforms? Absolutely! We offer comprehensive support, including onboarding, content coaching, technology setup, and growth marketing specifically designed for new or niche sellers Q3: How does live commerce influence customer loyalty? Live commerce nurtures ongoing relationships by showcasing brand personality, hosting recurring shows, and engaging audiences in real time, which helps turn casual shoppers into loyal customers. Q4: Do users need special devices or apps to join in? Most platforms, including Whatnot, are accessible via smartphones and desktop browsers, featuring easy sign in and secure payment options that make joining a breeze. Q5: How quickly can Codearies help a brand kick off live selling? Typically, the timeline to go live ranges from 4 to 12 weeks, depending on your readiness, content production, and technology integration requirements. For business inquiries or further information, please contact us at  contact@codearies.com  info@codearies.com

How to Build a Live Selling Platform Like Whatnot: Features, Tech Stack & Development Cost
Whatnot

How to Build a Live Selling Platform Like Whatnot: Features, Tech Stack & Development Cost

Read 6 MinCreating a live selling app similar to Whatnot involves mixing instant video streams, live bidding, messaging, online shopping, also group interaction into a single tool, so makers can display items then sell them fast as people tune in and place bids. For your shopping livestream app to work well, you need quick response streaming, an easy checkout path, solid oversight tools plus backend systems ready for sudden jumps in users watching at once or making purchases To understand what is whatnot? and the rise of live social selling. Read this Blog. How a live selling platform works A live selling setup helps vendors go on air, showcase items, host quick sales or bidding rounds, while folks viewing can reply instantly, quiz the seller, offer prices, then buy right there. Off camera, it handles streaming tech like signal processing, format conversion, smooth broadcast, tracks stock levels, updates costs, processes transactions, follows up with data, all linked smoothly behind the curtain Core actors Key things needed for a live shopping app like Whatnot Buyer side features Seller features Admin features Tools and setup behind live shopping apps A Whatnot style platform works like live video plus shopping online, so the setup needs fast response times, handles many users at once, while keeping payments safe and reliable. Live feeds plus instant updates Online shop systems along with support tools Client programs or dashboards Non functional requirements Development cost for a live selling platform like Whatnot Price changes based on how big the project is, number of users at once, what devices it works on, also which tools need to connect Industry numbers for online sales plus live video setups show a simple version, just live feed, item display, messaging, basic payment, usually costs between $40k and $80k. A step up, with bidding features, user tailoring, phone apps, data tools, might run $80k to $150k or higher. Full scale systems meant for worldwide use, meeting varied legal rules, linking deeply with other software, often go past $200k, particularly if the stream setup or auction mechanics get tricky Biggest cost drivers What Codearies does to help you set up a real-time sales system Codearies might handle everything tech wise when setting up a live shopping system, guiding your project from concept to launch, shaping an app or site that fits your audience, using today’s streaming tools alongside solid online sales tech In discovery plus planning, Codearies teams up with you to pin down who’s buying, how it earns, what rules apply, then turns those into a straightforward plan for features real users need, whether they’re selling, shopping, or managing. Instead of cluttered layouts, their design crew builds clean screens so viewers find videos, items, and talk boxes fast across phones and browsers, matching your look while pushing action On the tech end, Codearies sets up fast live video streams using current standards while also building safe server systems that handle products, stock levels, sales data, and payments, linking it all smoothly for a real time shopping flow. Once things go live, they help fine tune speed, track user behavior, and roll out new functions like rewards setups, smart item suggestions driven by AI, or tools for streamers, all helping your platform expand alongside audience growth and income goals FAQs Q1 What is the first step to start a live selling project with Codearies? The initial phase involves a chat, Codearies checks out your market focus and how you plan to run live sales, then maps a gradual path starting with a basic version, building up toward a complete streaming storefront Q2 What’s the price to create a live shopping app using Codearies? Prices change based on tools, systems, and size, often similar to what you’d see with tailored online stores or streaming setups, basic versions start around a few grand, while bigger setups across multiple areas can hit six digits, then Codearies sends a clear breakdown once they know what’s needed Q3 What tools does Codearies use for live shopping apps? Codearies uses today’s frontend tools, web or mobile, with a backend that grows as you do, tied together by fast data flow systems like WebRTC or ultra low delay HLS through CDNs, while weaving in messaging features alongside payments secured just right for your speed and cost goals Q4 Could Codearies handle live auctions along with instant messaging? Yes, Codearies sets up live auctions featuring countdown clocks, instant bids, skip the line purchase options, built in messaging plus emoji responses, letting shoppers talk to vendors while racing to grab goods kinda like on Whatnot Q5  Is help available after launch for Codearies’ live shopping tools? Codearies keeps an eye on upkeep while rolling out fresh tools, think better streaming stats views plus income boosting upgrades, to help your livestream store grow steadily without hiccups For business inquiries or further information, please contact us at  contact@codearies.com  info@codearies.com

What Is Whatnot The Rise of Live Social Selling Explained
Whatnot

What Is Whatnot: The Rise of Live Social Selling Explained

Read 4 MinSocial commerce has changed how consumers shop, discover, and connect with brands. In recent years, live streaming and real time social interaction have led a new shopping revolution. Whatnot is at the forefront of this change. It is an engaging live social selling platform that combines the excitement of auctions with the personal touch of social networks. As livestream shopping grows globally, Whatnot’s rapid rise highlights its impact on the future of e-commerce and community driven retail.  This detailed guide dives into Whatnot’s unique marketplace. It explores its features and communities, looks at why live social selling is booming, and explains how businesses and creators can take advantage of this trend with support from digital partners like Codearies. What Is Whatnot Whatnot is an innovative live streaming marketplace app where anyone can buy or sell products in real time through interactive video auctions. Blending the thrill of a live auction with the social engagement of a community event, Whatnot allows sellers to showcase collectibles, toys, sneakers, comics, fashion items, trading cards, vintage finds, and more. Buyers can participate through live bidding, chatting, asking questions, and making instant purchases, often from their favorite influencers, trusted sellers, or fellow enthusiasts.  Sellers go live, host themed shows, spotlight products, demonstrate features, answer questions, and take bids while viewers interact and build genuine relationships in a fun, fast paced environment. Completed deals are processed within the platform, ensuring trust and simplicity for both users and brands The Social and Community Driven Core of Whatnot Whatnot seeks to redefine e commerce as a live social experience, rather than just a transactional journey. Its most essential features include On Whatnot, passionate subcultures are forming around Pokémon cards, rare sneakers, comics, apparel, sports collectibles, and even handmade art, each with unique voices, trends, and event formats. Why Live Social Selling Is Exploding Several factors explain the rapid growth of Whatnot and livestream commerce: As attention shifts from static feeds to interactive streaming, and younger generations merge entertainment with e-commerce, social selling will continue to grow. Whatnot for Sellers, Brands, and Influencers Whatnot opens new avenues for Selling on Whatnot is about more than listing items, it involves hosting engaging shows, sharing product stories, demonstrating live, and incorporating community feedback for maximum impact. Keys to Success on Whatnot The Broader Impact and Future of Live Social Selling Live commerce is reshaping e-commerce. Beyond Whatnot, platforms like Instagram Live Shopping, TikTok Shop, YouTube Live, and Amazon Live are adopting live experiences. Whatnot’s specific focus makes it a leader in niche collectible and community commerce. The future will see How Codearies Helps You Succeed in Live Social Selling At Codearies, we support your journey into the world of live social selling through strategy, technology, and marketing expertise. With Codearies, you harness creative and technological power to stand out, grow your audience, and maximize sales on Whatnot or any live selling platform. Frequently Asked Questions Q1 What makes Whatnot different from traditional e-commerce or resale apps Whatnot emphasizes live auctions, community interaction, and creator led shopping, blending entertainment, trust, and commerce in real time. Q2 How can new sellers succeed quickly on Whatnot Success comes from preparing unique inventory, engaging with audiences during live shows, and showcasing authentic showmanship. Q3 Is Whatnot safe for buyers and sellers Yes. Whatnot provides higher protection than peer to peer marketplaces through verified profiles, secure payments, and effective moderation. Q4 Can brands use Codearies to scale live selling on multiple platforms Absolutely. We develop strategies, content, and integrations for growing on Whatnot, Instagram, TikTok Shop, and beyond. Q5 What tech support does Codearies provide for live commerce Codearies offers support from onboarding to analytics, POS integration, and creative direction, managing every technical and experiential aspect. For business inquiries or further information, please contact us at  contact@codearies.com  info@codearies.com 

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